Monthly Archives: September 2010

Coaching Course – Week 10 – Not The End

Well guys as all of my students know, I completed the last lesson of their course yesterday. It is sad in a way, but I am certainly not leaving my students. I have told anyone who has not yet completed all the lessons and got their book up on Clickbank, I will still be available to help you.

I would suggest that you email me because I have other projects that I am now working on and I might not always be available on Skype immediately. Do not worry; I will get back to you at my earliest opportunity.

I was asked the other day what qualities are essential to be a good internet marketer. Internet marketing requires skill but it also requires the correct mindset, persistence, time and energy. This was my immediate answer to that question.

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Video Marketing

What is the fastest upcoming way to promote your business, services or product?  Simply – video marketing. Apart from this there are many ways to get traffic to your site through other forms of advertising and other conventional methods; but video marketing is streaks ahead. People prefer to watch a video than read all the information that can be presented to them.

With video marketing you are able to connect immediately with a prospective customer or client. The old adage “A picture speaks a thousand words” is definitely true. Video gives you the opportunity, to not only advertise your product or service, but it allows you to add your face, your voice and your personality.

Videos are a cheap form of advertising – unless you are getting it done professionally.  There are several video recording programs available and these will give your product a more professional look and feel when using a web cam and microphone. You can also do a video slide presentation very quickly and easily and then just do a voice over.

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Driving Traffic Using SEO

traffic_signal_2One of the biggest challenges that all internet marketers face is getting targeted traffic to their site. There are several ways to drive traffic to your website.

One of the most popular ways is through Search Engine Optimization. There is two parts to SEO – on page SEO and off page SEO.

A few things you should know about “on page”. Always start with keyword research. Google provide an excellent free tool for this – Google Keyword Tool. When you are purchasing a domain name, ensure that your main keyword is in that domain. When you are posting on your blog, use the keyword in the title of your blog. Keyword density must also be considered. It should be between 3-5%. Anymore many make the blog or article appear to be spam.  Make sure you use header tags and meta tags. You can use internal links from one of your pages to another. Always make certain that you only use unique content. These are some of the “on page” factors that Google loves and will increase your ranking and help get you traffic.

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